Disney+ to bring TikTok-style vertical videos this year
The world of online streaming is constantly evolving, and Disney+ is the latest platform to jump on the bandwagon of vertical videos. At the Consumer Electronics Show (CES) 2026, Disney announced that it will be introducing TikTok-style vertical videos to its platform in the US this year. This move is expected to revolutionize the way users consume content on Disney+, making it more engaging and interactive.
The new feature will allow users to scroll through a feed of short vertical videos, similar to social media platforms like TikTok and YouTube Shorts. This feed will offer a personalized experience, with content ranging from sports and news to entertainment. The idea behind this move is to provide users with a more immersive and engaging experience, allowing them to discover new content and creators.
The vertical video feed will be curated using algorithms that take into account the user’s viewing history and preferences. This means that users will be shown content that is relevant to their interests, making it more likely that they will engage with the platform. The feed will also include a mix of new and existing content, giving users a chance to discover new shows and movies, as well as catch up on their favorite series.
One of the key benefits of the vertical video feed is that it will allow users to consume content in a more bite-sized format. With the rise of social media, users have become accustomed to consuming short-form content, and the vertical video feed will cater to this trend. Users will be able to scroll through the feed and watch videos that are 15-60 seconds long, making it easy to fit in a quick watch during their busy schedules.
The introduction of vertical videos on Disney+ is also expected to attract a new demographic of users. Younger viewers, who are already familiar with TikTok and YouTube Shorts, will be drawn to the platform’s new feature. This could help Disney+ to expand its user base and increase its market share in the competitive world of online streaming.
In addition to the vertical video feed, Disney+ is also expected to introduce new features that will enhance the user experience. These may include interactive elements, such as quizzes and games, as well as live streaming capabilities. The platform may also introduce new content formats, such as virtual reality and augmented reality experiences, to further immerse users in the world of Disney.
The move to introduce vertical videos on Disney+ is a strategic one, as it will allow the platform to compete more effectively with social media platforms. By providing a similar experience to TikTok and YouTube Shorts, Disney+ can attract users who are already familiar with these platforms. At the same time, the platform will still offer its core content, including movies, TV shows, and original series, making it a one-stop shop for entertainment.
In terms of content, the vertical video feed will include a wide range of genres and topics. Users can expect to see sports highlights, news updates, and entertainment news, as well as behind-the-scenes footage from Disney’s movies and TV shows. The platform may also partner with popular creators and influencers to produce exclusive content for the vertical video feed.
The introduction of vertical videos on Disney+ is a significant development in the world of online streaming. It shows that the platform is willing to innovate and adapt to changing user behaviors, and it will be interesting to see how users respond to the new feature. With the rise of social media and the increasing popularity of short-form content, it’s likely that the vertical video feed will be a hit with users.
In conclusion, the introduction of TikTok-style vertical videos on Disney+ is a major development in the world of online streaming. The new feature will provide users with a personalized and immersive experience, allowing them to discover new content and creators. With its mix of new and existing content, interactive elements, and live streaming capabilities, the vertical video feed is set to revolutionize the way users consume content on Disney+.
News Source: https://www.newsbytesapp.com/news/science/disney-announces-tiktok-style-vertical-videos-at-ces-2026/story
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