
US Engineer Quits ₹1 Cr Job to Build ₹425 Cr Agri Brand
In a remarkable tale of entrepreneurial spirit and innovative thinking, Vineet Jain, a Manipal University graduate, has turned his passion for agriculture into a thriving business, leaving behind a lucrative job in the US to build a fertilizer brand that is now valued at a staggering ₹425 crore.
Vineet’s journey began with a fascination for agriculture, which he developed while studying at Manipal University. After completing his education, he moved to the US to pursue a career in engineering, landing a job that paid a hefty ₹1 crore per annum. However, his passion for agriculture never faded, and he continued to work on various projects related to sustainable farming practices in his free time.
In 2017, Vineet decided to take the plunge and leave his lucrative job to launch RM Phosphates, a fertilizer brand that would focus on developing innovative solutions to improve crop yields and reduce the environmental impact of farming. With an initial investment of ₹25 crore, Vineet set out to build a team of experts and develop a range of fertilizers that would cater to the needs of Indian farmers.
The result of Vineet’s hard work and dedication is Ziron, a revolutionary fertilizer that has helped over 3 lakh farmers across India increase their yields and reduce their input costs by ₹1,500 per acre. Ziron is a patented technology that uses a unique blend of micronutrients and macronutrients to promote healthy plant growth, improve soil fertility, and enhance crop yields.
RM Phosphates’ innovative approach to fertilizer development has resonated strongly with Indian farmers, who are increasingly seeking sustainable and eco-friendly solutions to improve their farming practices. The company’s revenue grew exponentially in FY23, reaching a staggering ₹425 crore, making it one of the fastest-growing agri startups in the country.
Vineet’s decision to leave behind a lucrative job in the US was not an easy one, but he believes that it was the right decision. “I knew that I had a unique opportunity to make a difference in the lives of Indian farmers, and I was willing to take the risk to pursue my passion,” he said in an interview.
RM Phosphates is now planning to go public with an initial public offering (IPO) in the near future, which will further fuel its growth and expansion plans. The company is also exploring opportunities to enter new markets, including international markets, and is working on developing new products and services that will help farmers improve their yields and reduce their environmental impact.
Vineet’s story is a testament to the power of innovation and entrepreneurship, and serves as an inspiration to young entrepreneurs across the country who are looking to make a difference in the lives of others. By leaving behind a lucrative job to pursue his passion for agriculture, Vineet has built a brand that is now valued at ₹425 crore, and is poised to make a significant impact on the Indian agricultural landscape.