Skippi Ice Pops Raises $1.4 Million to Boost Growth and Expansion
In a significant development, Skippi Ice Pops, India’s first ice popsicle brand to appear on Shark Tank India, has secured a funding of $1.4 million from leading investors Hyderabad Angels and Venture Catalysts. The substantial investment is expected to accelerate the company’s growth, expansion, and product innovation, solidifying its position as a leader in India’s frozen treats segment.
Founded in 2018 by entrepreneurs Nidhi Shah and Shivali Parashar, Skippi Ice Pops has carved a niche for itself by offering natural, preservative-free ice pops that are not only delicious but also healthy. The brand’s unique selling proposition (USP) lies in its focus on using only natural ingredients, ensuring that its products are free from artificial colors, flavors, and preservatives. This commitment to quality and customer safety has resonated with consumers, particularly parents who are increasingly conscious of what they feed their children.
The funding round, which was reportedly closed at an valuation of $10 million, will enable Skippi Ice Pops to scale up its production capabilities, expand its retail presence, and explore international markets. The brand has been rapidly gaining traction in India, with a significant presence in major retail chains and online platforms. The new investment will help Skippi Ice Pops to further strengthen its distribution network, increase its market reach, and enhance its brand visibility.
Commenting on the funding, Nidhi Shah, Co-Founder of Skippi Ice Pops, said, “We are thrilled to have secured this funding from Hyderabad Angels and Venture Catalysts. This investment will enable us to accelerate our growth plans, expand our product portfolio, and explore new markets. Our mission is to make healthy and delicious ice pops accessible to every child in India, and this funding will help us achieve that goal.”
Shivali Parashar, Co-Founder of Skippi Ice Pops, added, “We are committed to using only the finest natural ingredients and to creating products that are not only tasty but also healthy. This funding will enable us to further enhance our product offerings, improve our manufacturing processes, and increase our capacity to meet the growing demand for our products.”
Skippi Ice Pops’ success can be attributed to its focus on innovation, quality, and customer satisfaction. The brand has introduced a range of unique flavors, including seasonal and limited-edition options, which have been well-received by customers. Skippi Ice Pops has also been proactive in engaging with its customers, listening to their feedback, and incorporating their suggestions into its product development process.
The company’s growth prospects are further buoyed by the increasing demand for healthy and natural food options in India. The country’s middle-class population is becoming increasingly health-conscious, driving demand for products that are low in sugar, fat, and artificial preservatives. Skippi Ice Pops is well-positioned to capitalize on this trend, with its natural and preservative-free ice pops offering a refreshing alternative to traditional ice cream and other frozen treats.
In conclusion, Skippi Ice Pops’ $1.4 million funding is a significant milestone in the company’s journey to become a leader in India’s frozen treats segment. With its commitment to quality, innovation, and customer satisfaction, Skippi Ice Pops is poised for rapid growth and expansion, both in India and internationally. As the company continues to innovate and expand its product offerings, it is likely to remain a major player in the Indian food industry for years to come.
Source:
https://ascendants.in/funding-feed/skippi-ice-pops-secures-12-crore-in-funding/
