Cookd Raises ₹16 Cr in Pre-Series A to Expand in South India
In a significant development in the Indian startup ecosystem, Chennai-based food brand Cookd has secured a pre-Series A funding round of ₹16 crore led by Spring Marketing Capital, with participation from Eternal Capital, PeerCheque, and Sunicon Ventures. The latest funding round is a testament to the brand’s growing popularity and its potential to expand across regions.
Cookd is a popular food brand that offers a range of masalas, gravies, and biryani kits that are designed to make cooking easier and more convenient for consumers. Since its inception, the brand has been focused on providing high-quality products that cater to the diverse tastes and preferences of Indian consumers.
The funds raised in the pre-Series A round will be used to support Cookd’s expansion plans in South India, particularly in Tamil Nadu and Kerala. The brand plans to scale its offline presence by setting up new stores and increasing its retail footprint in the region. Additionally, Cookd will also focus on strengthening its direct-to-consumer (D2C) channel, which has been a key driver of its growth in recent times.
In addition to expanding its geographic presence, Cookd also plans to use the funds to fuel product innovation. The brand is committed to offering a range of products that cater to the evolving tastes and preferences of Indian consumers. To achieve this, Cookd is investing in research and development, which will enable it to launch new and exciting products in the market.
The pre-Series A funding round is a significant milestone for Cookd, and it marks an important step in the brand’s journey towards becoming a leading player in the Indian food industry. The funding will not only help Cookd to expand its presence in South India but also provide it with the necessary resources to drive product innovation and growth.
Cookd’s success can be attributed to its focus on quality and customer satisfaction. The brand has built a loyal customer base by offering a range of products that are made with high-quality ingredients and are designed to meet the diverse tastes and preferences of Indian consumers. Cookd’s products are available in various formats, including masalas, gravies, and biryani kits, which makes it easy for consumers to prepare a range of dishes at home.
In recent times, there has been a significant shift towards online shopping, and this trend is expected to continue in the future. Cookd has been quick to adapt to this trend, and it has been investing in its e-commerce platform to provide a seamless shopping experience to its customers. The brand’s e-commerce platform offers a range of products that are available for delivery and pickup, making it easy for consumers to shop from the comfort of their own homes.
The Indian food industry is one of the largest and most diverse in the world, and it offers a significant growth opportunity for brands like Cookd. The industry is characterized by a range of regional cuisines and a diverse range of products, which makes it an attractive market for brands that are looking to expand their presence.
In conclusion, Cookd’s pre-Series A funding round of ₹16 crore is a significant development in the Indian startup ecosystem. The funds will be used to support the brand’s expansion plans in South India, fuel product innovation, and scale its offline and D2C presence. With its focus on quality and customer satisfaction, Cookd is well-positioned to become a leading player in the Indian food industry.
Source:
https://startuptalky.com/news/daily-indian-funding-roundup-key-news-11-july-2025/
