Saiyaara OTT Release Delayed Due to Box Office Success: Report
The wait for the OTT release of Mohit Suri’s romantic drama, Saiyaara, has been extended. The film, starring Ahaan Panday and Aneet Padda, has been making waves at the box office, and it seems that the makers have decided to delay its digital release to capitalize on the momentum.
As per a report in The Times of India, the team has pushed back the OTT release of Saiyaara to around Diwali in October. The reasoning behind this decision is to attract more audiences to theaters and rake in more moolah before taking the film to the digital platform.
Saiyaara, which hit the theaters on August 19, has been performing remarkably well at the box office. The film’s success can be attributed to its engaging storyline, impressive performances, and stunning visuals. The movie has been receiving positive reviews from critics and audiences alike, with many praising the lead actors for their convincing portrayals.
The delay in the OTT release might be a bit frustrating for fans who were eagerly waiting to stream the film from the comfort of their homes. However, it’s hard to deny that the makers’ strategy is a clever one. With the festive season approaching, releasing the film around Diwali in October could lead to a significant increase in footfall at theaters.
The decision to delay the OTT release is also a testament to the power of the box office. In recent times, it’s become increasingly common for films to release on streaming platforms simultaneously or shortly after their theatrical run. However, Saiyaara’s success has convinced the makers to stick to a more traditional approach.
The delay in the OTT release might also be a strategic move to create more buzz around the film. With the holiday season around the corner, the team might be planning to launch a marketing campaign to attract more viewers to theaters. This could include promotional activities, social media campaigns, and tie-ups with popular streaming platforms.
While fans of the film will have to wait a bit longer to stream Saiyaara from the comfort of their homes, it’s hard to deny that the delay is a testament to the film’s success. The makers’ decision to delay the OTT release is a clear indication that they are confident in the film’s ability to attract audiences to theaters.
As the wait continues, fans can take solace in the fact that Saiyaara is still playing in theaters across the country. The film’s success is a welcome change in the current cinematic landscape, where many films have been struggling to attract audiences.
In the meantime, fans can keep an eye on the film’s social media accounts for updates on the OTT release date. With the holiday season approaching, it’s likely that the team will announce the new release date soon.
