Pickleball Boom in India: Sport, Fitness & Fast Returns
In recent years, the Indian sports scene has witnessed a surge in popularity of pickleball, a fast-growing paddle sport that combines elements of tennis, badminton, and table tennis. With over 1,200 courts across the country and a booming business model offering low setup costs and high profits, pickleball is drawing players, investors, and entrepreneurs alike. According to a recent report, India’s pickleball industry is projected to surpass ₹7,500 crore by 2030, making it a lucrative opportunity for those looking to tap into the growing demand.
A Sport for All Ages
Pickleball is a sport that can be enjoyed by people of all ages and skill levels. The game is played on a court with a low net, using a paddle and a plastic ball that has holes (similar to a wiffle ball). The objective is to hit the ball in such a way that it lands on the opponent’s side of the court, while preventing the opponent from doing the same.
The sport’s accessibility and ease of play have made it a favorite among Indians, particularly among the youth. According to a survey conducted by the All India Pickleball Association, the majority of pickleball players in India are between the ages of 18 and 35. This demographic is attracted to pickleball’s unique blend of socializing, exercise, and competitive play.
Fitness Benefits
Pickleball is an excellent way to stay fit and healthy, offering a range of physical and mental benefits. The game requires quick movements, hand-eye coordination, and strategic thinking, making it an excellent workout for the body and mind.
Playing pickleball regularly can help improve cardiovascular health, boost muscle strength and flexibility, and even reduce the risk of chronic diseases such as diabetes and heart disease. Additionally, the social aspect of the game can help reduce stress and anxiety, promoting overall well-being.
Business Opportunities
The growth of pickleball in India has also created a range of business opportunities for entrepreneurs and investors. With a low setup cost of around ₹5-10 lakh per court, pickleball courts are an attractive investment option for those looking to enter the sports industry.
The demand for pickleball courts is expected to increase significantly in the coming years, driven by the growing popularity of the sport and the lack of existing infrastructure. According to a report by Ascendants, a leading business consulting firm, the Indian pickleball industry is expected to grow at a CAGR of 25% between 2023 and 2030.
Case Studies
Several entrepreneurs and investors have already cashed in on the pickleball boom in India. For instance, the Bangalore-based company, Pickleball India, has established over 50 courts across the country, with plans to expand to 100 courts by the end of 2023.
Another example is the Delhi-based company, Pickleball Nation, which has established a chain of courts in the National Capital Region (NCR) and is planning to expand to other cities across India.
Government Support
The Indian government has also taken notice of the pickleball boom and is providing support to the sport. The Sports Ministry has recognized pickleball as a national sport, and the government has announced plans to establish a national pickleball academy to train players and coaches.
Additionally, the government has also launched initiatives to promote pickleball in schools and colleges, aiming to popularize the sport among the youth. These initiatives are expected to further boost the growth of pickleball in India and create more business opportunities for entrepreneurs and investors.
Conclusion
The pickleball boom in India is a phenomenon that is unlikely to slow down anytime soon. With its unique blend of fitness, socializing, and competitive play, pickleball has captured the imagination of Indians across the country.
As the sport continues to grow, it is expected to create a range of business opportunities for entrepreneurs and investors. With a low setup cost and high profits, pickleball courts are an attractive investment option for those looking to enter the sports industry.
As the Indian pickleball industry is projected to surpass ₹7,500 crore by 2030, it is clear that pickleball is here to stay. Whether you’re a player, investor, or entrepreneur, the pickleball boom in India is an opportunity that you won’t want to miss.
News Source:
https://ascendants.in/business-stories/pickleball-growth-india-sport-business/
