IMAST Operations: Revolutionizing sales & loyalty with SaaS

IMAST Operations: Revolutionizing Sales & Loyalty with SaaS

In today’s digital age, businesses are constantly striving to stay ahead of the curve and build strong relationships with their customers. One company that has been making waves in this space is Indore-based IMAST Operations Pvt Ltd, founded by Akash Joshi and Ankur Pathak. With its innovative SaaS-based sales and loyalty solutions, IMAST has become a leader in the industry, serving over 100 clients, including prominent brands like Raymonds and Ashok Leyland.

In a recent milestone, IMAST won the prestigious “Best Sales CRM and Loyalty Solution” award at the India Business Awards 2025. This recognition is a testament to the company’s dedication to providing cutting-edge solutions that help businesses drive sales and loyalty.

So, what sets IMAST apart from other sales and loyalty solutions providers? Let’s take a closer look at the company’s flagship products, IMAST 360 and IMAST Service, and explore how they are revolutionizing the way businesses operate.

IMAST 360: A Comprehensive Sales Solution

IMAST 360 is a cloud-based sales CRM (Customer Relationship Management) platform that empowers businesses to streamline their sales processes, enhance customer engagement, and increase revenue. The platform offers a range of features, including:

1. Sales Force Automation: Automate sales processes, such as lead tracking, opportunity management, and sales forecasting, to improve efficiency and productivity.
2. Customer Profiling: Create detailed customer profiles to better understand their needs, preferences, and behavior.
3. Sales Analytics: Gain real-time insights into sales performance, including metrics such as conversion rates, sales velocity, and pipeline analysis.
4. Team Collaboration: Foster seamless collaboration among sales teams, ensuring that everyone is on the same page.

IMAST 360 is designed to be highly customizable, allowing businesses to tailor the platform to their specific needs and workflows. This flexibility has made it a popular choice among clients, including Raymonds, one of India’s leading textile and fashion brands.

IMAST Service: A Loyalty Solution like No Other

IMAST Service is a loyalty and customer experience platform that helps businesses build strong, lasting relationships with their customers. The platform offers a range of features, including:

1. Customer Engagement: Create engaging customer experiences through personalized communication, rewards, and offers.
2. Loyalty Programs: Design and manage loyalty programs that incentivize customers to repeat business and refer friends.
3. Customer Feedback: Collect and analyze customer feedback to identify areas for improvement and optimize the customer experience.
4. Integrated CRM: Seamlessly integrate with IMAST 360 to provide a 360-degree view of customer interactions.

IMAST Service is designed to be highly scalable, making it an ideal choice for businesses of all sizes. The platform has helped Ashok Leyland, a leading Indian automotive manufacturer, to increase customer retention and loyalty.

What Sets IMAST Apart

So, what makes IMAST Operations stand out from other sales and loyalty solutions providers? Here are a few key factors:

1. Innovative Technology: IMAST’s SaaS-based solutions are built on cutting-edge technology, providing businesses with a competitive edge in the market.
2. Customization: IMAST’s platforms are highly customizable, allowing businesses to tailor the solutions to their specific needs and workflows.
3. Scalability: IMAST’s solutions are designed to be highly scalable, making them an ideal choice for businesses of all sizes.
4. Expertise: IMAST’s founders, Akash Joshi and Ankur Pathak, have extensive experience in the sales and loyalty space, ensuring that clients receive expert guidance and support.

Conclusion

IMAST Operations has revolutionized the sales and loyalty space with its innovative SaaS-based solutions. With its flagship products, IMAST 360 and IMAST Service, the company has helped businesses like Raymonds and Ashok Leyland to drive sales and loyalty. The recent win at the India Business Awards 2025 is a testament to IMAST’s commitment to providing exceptional solutions that meet the evolving needs of businesses.

As the digital landscape continues to evolve, it’s clear that IMAST Operations will remain a leader in the sales and loyalty space, empowering businesses to build strong relationships with their customers and drive growth.

News Source:

https://ascendants.in/business-stories/imast-crm-loyalty-india-business-award/