Disney+ to bring TikTok-style vertical videos this year
The world of streaming services is constantly evolving, and Disney+ is no exception. At the recent Consumer Electronics Show (CES) 2026, Disney announced a significant update to its popular streaming platform, Disney+. The company revealed that it will be introducing vertical videos to Disney+ in the US this year, marking a major shift in the way users consume content on the platform.
For those who may be unfamiliar, vertical videos refer to short-form content that is optimized for viewing on mobile devices, typically in a vertical orientation. This format has gained immense popularity on social media platforms like TikTok and YouTube Shorts, where users can scroll through a feed of bite-sized videos, often with music, filters, and other engaging features.
Disney+’s new vertical video feed will offer a similar experience, allowing users to scroll through a curated selection of short videos that cater to their interests. The content will range from sports and news to entertainment, providing something for everyone. What’s more, the feed will be personalized, using algorithms to learn users’ preferences and serve them content that is most likely to resonate with them.
This move by Disney+ is a clear indication of the company’s efforts to stay competitive in the rapidly changing streaming landscape. With the rise of short-form content on social media, users have become accustomed to consuming bite-sized videos on their mobile devices. By incorporating vertical videos into its platform, Disney+ is acknowledging this shift in user behavior and adapting to meet the changing needs of its audience.
One of the key benefits of Disney+’s vertical video feed is its ability to provide users with a more interactive and engaging experience. Unlike traditional TV shows and movies, which are typically watched in a horizontal orientation, vertical videos are designed to be consumed on-the-go, making them perfect for commuters, students, and anyone with a busy lifestyle.
Moreover, the personalized nature of the feed means that users will be able to discover new content that they may not have encountered otherwise. For example, a user who enjoys watching sports highlights may be served a video about a new athlete or team, while a user who loves entertainment news may be shown a clip about an upcoming movie or TV show.
The introduction of vertical videos on Disney+ also raises interesting questions about the future of content creation. As more streaming services adopt this format, will we see a shift towards more short-form content being produced specifically for these platforms? Will traditional TV shows and movies be repurposed into shorter, more digestible formats to cater to the changing viewing habits of audiences?
While it’s difficult to predict exactly how this will play out, one thing is certain: the rise of vertical videos on streaming services like Disney+ is a significant development that will have far-reaching implications for the entertainment industry as a whole.
In conclusion, Disney+’s decision to introduce TikTok-style vertical videos to its platform is a bold move that reflects the company’s commitment to innovation and user experience. By providing a personalized feed of short, engaging videos, Disney+ is poised to revolutionize the way we consume content on our mobile devices. Whether you’re a sports fan, a movie buff, or simply someone who loves staying up-to-date with the latest news and trends, Disney+’s vertical video feed is sure to have something for everyone.
As we look to the future of streaming services, it will be exciting to see how this new feature evolves and how other platforms respond to the changing needs of their audiences. One thing is certain, however: with the introduction of vertical videos on Disney+, the streaming landscape will never be the same again.
News Source: https://www.newsbytesapp.com/news/science/disney-announces-tiktok-style-vertical-videos-at-ces-2026/story
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